In the Spring of 2017, bellibone was born from a little black book of ideas. As a globetrotting consultant, Ankita often jotted down insights how little changes could make our everyday lives easier. One of these ideas was the inspiration for the ‘handbag that works for you’. The concept is simple. Why can’t professional women find a tote that is sleek, stylish & light - with compartments that keep things organized? When she shared this with her business school classmates and soon to be co-founders, Rochelle and Sonia, it was no brainer, they just hand to find out.
The combination of function and fashion for the perfect work tote has been elusive so far, but not for much longer. The trio have been hard at work over the past year working through designs, materials, marketing plans, and business models to deliver a product that is both high quality and affordable. As women co-founders, they have also tried to work with other women professionals on product design through production.
Women on average carry 25 different items to work in their handbags, every day. Most bags on the market have just one pocket! Bags that do have detailed organization, are often boxy and bulky, and overly complex. It does not have to be that complicated. Ankita, Rochelle, and Sonia are busy at work to bring you the perfect tote.
Visit us here and on Facebook to follow our progress. By May, we plan to launch our Kick-starter campaign. If you are ready for your chic tote that works, give us your email and we’ll let you know when its ready.